From PC Mag: Netflix is teasing a redesign of its mobile app for later this year, and it may introduce short-form vertical video to help compete with Instagram, TikTok, YouTube Shorts, and even other streaming services.
The streamer has been testing short-form video since May 2025, and it appears the brand may soon be ready to introduce it. Rumors suggest it will include video from shows and movies, trailers, and original content, such as clips from Netflix’s 30-plus new video podcasts.
Netflix’s fourth-quarter earnings call on Jan. 20 saw the brand begin teasing the introduction of what co-CEO Greg Peters calls tech to “better serve the expansion of our business over the decade to come.”
Peters brought up the redesign when asked why the brand hasn’t yet introduced vertical video, even though rivals like Disney+ have announced plans to do so.
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