From CNET: YouTube plans to make a change to its monetization policy on Tuesday that appears to target "inauthentic" content. The change may be aimed at helping slow down the flood of AI-generated content on the platform to make it easier for viewers to find higher-quality videos.
The company says in a short support post, "On July 15, 2025, YouTube is updating our guidelines to better identify mass-produced and repetitious content."
In a follow-up video message, video creator and YouTube editorial and creator liaison Rene Ritchie downplayed the impact it will have on creators who may be concerned about the changes, saying, "This is a minor update to YouTube's longstanding YPP (YouTube Partner Program) policies to help better identify when content is mass-produced or repetitive."
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